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Leadway Assurance Company Limited has vowed to elevate its support for Small and Medium Enterprises (SMEs) during this festive season.
Currently, businesses, especially, SMEs, face paradoxical realities of increased sales opportunities and consequent cocktails of business risks.
Recognising that with consumer spending and holidaymaking increasing businesses for SMEs lurks the possibilities of risk from these spikes in commercial activities such as – theft, accidents, burglaries, fire outbreaks, frauds, and system failures, To this end, Leadway Assurance has reaffirmed its position as a transformative partner to SMEs by empowering businesses with practical strategies for navigating the complexities of the season.
A recently concluded webinar titled, ‘Driving Increased Sales During the Festive Season,’ organised by Leadway, brought together industry leaders, SME experts, and government representatives to share insights and practical strategies designed to empower businesses during this peak sales period.
Highlighting its role as more than just an insurance provider, Leadway focused on equipping SMEs with
tools to navigate market complexities, amplify their sales potential, and safeguard their operations.
This, it stressed, aligns with the brand’s mission to deliver robust risk management and business solutions to bolster economic growth.
Head of the Retail Division at Leadway Assurance, Umashime Oguzor-Doghro, who headlined the speaker’s lineup, highlighted the importance of the season on businesses and the role of risk mitigation tools at such a critical time: “The festive season is a time of immense opportunity, but it also comes with unique risks for SMEs. Our theme reflects our dedication to helping businesses not only navigate the unique challenges of the festive season but also seize opportunities to drive growth and profitability.
English (US) ·