Old Mutual rebrands to emPLE

Old Mutual Nigeria Life Assurance Company Limited and Old Mutual General Insurance Company Nigeria Limited have announced a rebranding and name change to emPLE Life Assurance Limited and emPLE General Insurance Limited, respectively.

This followed the receipt of regulatory approvals from the National Insurance Commission.

In April, The PUNCH reported that Old Mutual Nigeria sold its life and general insurance businesses to the emPLE Group for an undisclosed amount.

emPLE Group acquired 100 per cent of Old Mutual’s equity in both businesses.

According to the firm, with the acquisition finalised, it will now operate under the emPLE brand, reflecting its integration into the emPLE Group’s vision and strategy.

A statement from the firm on Wednesday said the acquisition of Old Mutual’s insurance businesses in Nigeria and their transformation to emPLE mark a pivotal moment in emPLE’s journey with emPLE poised to enhance its service offerings and customer engagement, positioning itself as the premier insurer in Africa.

The Managing Director of emPLE General Insurance Limited, Mr Olalekan Oyinlade, said, “The rebranding to emPLE signifies a new chapter for us. We remain steadfast in our dedication to delivering innovative insurance solutions that meet the evolving needs of our customers. emPLE, meaning empowering people, reflects our mission to protect and empower individuals and families throughout Africa, ensuring their financial security and prosperity.”

The acting Managing Director of emPLE Life Assurance Limited, Mr Rantimi Ogunleye, added “We are excited about this new phase. The acquisition will significantly bolster our commitment to expanding our market presence and strengthen our ability to achieve remarkable growth and enhance the value we provide to our customers.”

Old Mutual has been a prominent player in Nigeria’s financial landscape, offering comprehensive life assurance, general insurance, savings, and investment solutions to over 1.5 million customers across the country.