After two international investors absorbed 60 per cent stake in Royal Exchange General Insurance Company (REGIC), and Royal Exchange retaining the remaining 40 per cent, the insurer has now rebranded to Rex Insurance Limited.
To this end, it launched a new brand identity and commissioned a state-of-the-art head office, with renewed strength to offer top notch services to customers.
The chairman of Rex Insurance Limited, Ike Chioke, while speaking at the event said, the last three years saw the coming of international investors, Blue Orchard through its Insuresilience Fund and Africinvest through its Financial Inclusion Vehicle (Five) into the company.
The decision to move to the state-of-the-art head office, he said, was driven by the firm’s vision to create a workspace that not only meets the needs of its employees, but also symbolises its forward-thinking ethos.
The new facility, he noted, is more than just a building; it represents a new era for the company, one where it is better equipped to serve its customers, foster collaboration, and drive innovation, adding that, ‘it is a space designed to inspire creativity, enhance productivity, and support our mission to deliver exceptional service.’
“Staff well-being is paramount to the organisation as we believe our employees are our primary stakeholders. To enhance their health and wellness, we have installed a state of the art-of-the art gym facility for our use. To foster a family-friendly work atmosphere that prioritises the needs of working parents, we have also set up a creche for our nursing mothers,” he submitted.
He noted that customers are at the heart of everything the company does, adding that the new head office embodies the firm’s unwavering dedication to providing the highest level of customer service.
“With advanced technologies and improved facilities, we are poised to enhance the customer experience significantly. Every element of this building has been designed with our customers in mind, ensuring that we can respond more swiftly, efficiently, and effectively to their needs,” he pointed out.
Similarly, its managing director/CE, Ebelechukwu Nwachukwu said, the moment marks a significant milestone in the company’s journey that started since 1918 and a testament to the hard work, dedication, and vision of everyone involved adding that the firm is truly a transgenerational company and today’s occasion is to celebrate this.
“We have gone through the digitisation and digitalisation of our processes as part of our Digital transformation journey. We have transformed our approach to customer services and improved our human resources. Revamping of Brand today is to reflect all of the changes that have already happened to the business and the transformation that is still ongoing,” she posited.
She stated that, as they unveil the new brand identity, they believe that the brand is a true representation of who the are and what they stand for, a digital, customer focused company, with great simplified products, a commitment to developing climate based Agric insurance products, develop simple inclusive products to serve the growing retail market and a customer excellence culture that serves corporate customers and brokers.
“These core values we intend to drive as our culture that will be reflected in everything we do and will drive all our interactions, with all our internal and external stakeholders’” she posited.
According to her, the firm had also revamped all its locations in Abuja, Port Harcourt, Ibadan, Benin while setting up services on Ikorodu road, all in an on-going process to ensure the same standards across all the locations where it operates.
The governor of Lagos State, Babajide Sanwo-Olu, performed the commissioning of the building. The governor, who was represented by the Commissioner for Finance Lagos State, Abayomi Oluyomi, prayed for the company and pledged the state’s support to the company.